WhiskyFest San Francisco Speaker Robin Coupar
Global Brand Ambassador
Robin Coupar, a native of Edinburgh, Scotland, is a leading whisk(e)y expert who has dedicated more than 21 years to the industry. Robin is the Global Brand Ambassador for Gruppo Campari’s whisk(e)y portfolio that includes Glen Grant Single Malt Scotch Whisky, Wild Turkey Kentucky Straight Bourbon and Rye Whiskey, Russell’s Reserve Bourbon & Rye Whiskey and Forty Creek Canadian Whisky.
Robin’s passion and knowledge of whisk(e)y started in Scotland but extended well past the UK borders. His expertise was built through a series of assignments with some of the most renowned players in the world including United Distillers and Diageo where he worked on Johnnie Walker, Bell’s Blended Scotch Whiskies and the Classic Malts of Scotland. With the LVMH group Robin further spread the whisky gospel with brands such as Glenmorangie and Ardbeg.
Since March 2008 Robin has managed the fine Whisk(e)y portfolio at Campari America, this time with a broader scope as he has worked with whiskies from all over the world including the Suntory whiskies, Glenrothes, Bowmore, Auchentoshan, Glen Grant and Russell’s Reserve.
Apart from whisk(e)y, Robin’s passion in life is travel and following the fortunes (or lack of them) of Heart of Midlothian soccer team and his beloved Scotland rugby team.