Malt Advocate adds new whisky reviewersJune 22nd, 2010
For the first time since its inception 19 years ago, Malt Advocate magazine will have multiple whisky reviewers. I’m proud to announce that Dave Broom and Dominic Roscrow have both agreed to join me in reviewing whiskies. These guys are great writers, accomplished book authors, excellent whisky reviewers, and also regular contributors to Malt Advocate.
As most of you know, many whiskies are not imported to the US (because of the 750 ml bottle requirements, burdensome labeling requirements, small bottling runs, and other issues). Some of these whiskies are very good, and I sometimes have trouble sourcing them. Dave and Dominic live in the UK and have easier access to them. Their focus will be on reviewing these whiskies, while I continue concentrating on those whiskies that come to the US.
The majority of Malt Advocate magazine’s circulation is in the US, so why include reviews of whiskies that aren’t? I can think of three strong reasons, outlined below:
First, this blog (WDJK) is definitely international in scope. Similar to past whisky reviews which I’ve done, we will be posting many new reviews up here first, before they are published in Malt Advocate.
Second, the world is a much smaller place. People travel internationally. Plus, thanks to the internet, websites, blogs, Facebook, Twitter, etc., people are becoming more aware of special releases, regardless of where they live.
Finally, now that we’ve joined M. Shanken Communications, I expect our circulation to increase rapidly–and internationally.
The reviews will begin with our next issue, Volume 19.3, due out around September 1st. We still have not determined the number of reviews or the specific whiskies. That will be sorted out in the near future.
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