

Just because dad never complains, we so often take advantage of him by not putting too much thought and effort into Father’s Day. Sure, he’ll say “thank you” to another sleeve of golf balls, of course he’ll be grateful for one more pair of dress socks, but he won’t truly be touched. This year, though, Pernod Ricard USA wants you to give your dad something that truly befits and echoes his years of devotion and nurturing.
Well-aged whiskies, cognacs, and tequilas, like fatherhood, requires a lifetime of devotion and nurturing. Think about it. They need to be carefully added to aging vessels and maintained over the years. They need to be cultivated through nuanced aging methods, careful cask selection, and then exemplary blending. Do all that, and one day you might have such high-marque spirits as Aberlour 12 Year Scotch Whisky, Jefferson's Reserve, Redbreast 12-Year-Old, and Martell Blue Swift.
- Aberlour 12 Year Scotch Whisky: double maturation defines this single malt, finished in traditional oak and seasoned sherry casks
- Jefferson’s Reserve: a small-batch bourbon blend robust enough to satisfy the most discerning snob, yet smooth enough for any whiskey novice
- Redbreast 12-Year-Old: considered the gem of traditional Irish single pot still whiskies, matured in a combination of bourbon + sherry casks
- Martell Blue Swift: V.S.O.P cognac matured in French oak casks and finished in American whiskey barrels, this innovative expression is a category first
There’s surely a bottle in this collection that will tantalize any dad. That’s because these premium offerings span all moments of luxury and conviviality as top-shelf gifts. They offer mass appeal but with a playful twist. How could dad not be impressed?
To add to the excitement, throughout the month of June, Pernod Ricard is enhancing the gifting experience with a daily sweepstakes offering prize packs that perfectly complement this lineup of premium spirits. Consumers aged 21+ can visit GiftLikeDadsFavorite.com for a chance to win* top-shelf whiskey accoutrements, including leather-wrapped glassware, premium chilling spheres, and a cocktail smoking kit.
This “Aged to Perfection” spirit continues into Father’s Day weekend. At select locations throughout Chicago, Los Angeles, and Miami, a series of sampling events designed to wow any father or father figure will take place from June 15-19th, featuring Pernod Ricard’s prestige portfolio of high-marque spirits – each aged to perfection, just like Dad – along with “Dads Favorite” inspired gift ideas.
Chicago
- The Langham Chicago – June 18 from 12pm
- Vol. 39 – June 17 from 4-6pm
- Terrace 16 – June 18 starting at 1pm
Los Angeles
- Beverly Wilshire, A Four Seasons Hotel – June 18 + 19 from 12-3pm
- Market Venice – June 18 from 5-10pm
- The Langham Huntington – June 16 + 17 from 5-10pm
- Crossroads Kitchen (West Hollywood + Calabasas locations) – June 18 + 19 from 12-3pm + 5-11pm
Miami
- Kiki on the River – June 18th from 1pm-1 am
- GITANO Miami – June 18th from 5-10pm
- The Standard Spa, Miami Beach – Off the Menu Chef’s Table on June 15th starting at 7:30pm
- Sexy Fish starting at 12pm
While dad will surely depart with lifelong memories of his all-time favorite Father’s Day.
With all that devotion and nurturing dad gave you over the years, why not return the affection for once?
Now that’s how you win Father’s Day.
*Gift Like Dad’s Favorite Sweepstakes - Rules Disclaimer
No purchase necessary. Must be 21+ resident of (50) U.S. or D.C. Registration ends 6/17/23.
See official rules at www.
No alcoholic beverage is part of any prize award. Void wherever prohibited.