Wondering which whiskies are most flipped, sold, or traded on the secondary market? We scoured a half-dozen private Facebook and MeWe groups to compile this list, averaging the various prices at which the bottles sold. To get a better understanding of how and why these bottles are so in-demand, check out our exclusive report that goes
deep into the world black market bourbon.
MSRP: $80Secondary Market Price: $525 The poster child for whiskey flipping due to its rarity and high demand. The prevalence of counterfeits often requires multiple photos, showcasing fill level, laser code, and foil seals.
MSRP: $37Secondary Market Price: $150 The potential margins on this bottle are generous and, given the scattered national allocation, people in some regions where it isn't distributed will pay as much as $200.
MSRP: $60Secondary Market Price: $120+Depending on the date it was dumped from the barrel, as stated on the label, this whiskey's prices can fluctuate immensely. People searching for specific dates to commemorate anniversaries or birthdates will pay $300 or more.
MSRP: $150 (Fall 2019 Release)Secondary Market Price: $300 This decadent wheated sipper from
Heaven Hill is its oldest release yet, contributing to high demand on the secondary market. Semi-annual releases create more opportunities to buy, but also seem to increase demand.
MSRP: $99Secondary Market Price: $200 This single barrel was distributed via lottery in some control states and often unavailable in others, making it a current darling.
MSRP: $130 (2019 Release)Secondary Market Price: $200While
Michter's 20 year old bourbon can command north of $2,000, the 10 year is more prevalent and affordable.
MSRP: $100 (2019 Release)Secondary Market Price: $350 Demand for this annual limited release has risen considerably, especially among collectors who want to complete a set.
Elmer T. Lee 100 Year Tribute Bourbon
MSRP: $100Secondary Market Price: $400Regular
Elmer T. Lee fetches about $150, but the limited availability of the special-edition tribute bottle has made the price soar.
Willett 6 year old Family Estate Bourbon
MSRP: $100 (2019 Release)Secondary Market Price: $250 Demand for aged
Willett ryes has reached a fever pitch and its bourbons aren't far behind. Private barrels like “Annd It's Gone” command triple this price.
MSRP: $250Secondary Market Price: $300 Partially sourced from
MGP in Indiana,
Barrell's whiskeys are well-aged and well-curated, as their high scores in the Whisky Advocate Buying Guide show.
MSRP: $99 (2019 Release)Secondary Market Price: $725 Consistently high-scoring and limited, this is the current star of the
Buffalo Trace Antique Collection, all of which fetch high prices on the secondary market.
MSRP: $150 Secondary Market Price: $450 Second only to bourbon, Japanese whiskies, especially those bearing age statements, are also compelling targets for flippers.