Toast Your Favorite Team with These Football Whiskeys

Toast Your Favorite Team with These Football Whiskeys

These NFL and college-themed bottles are ready for game day

October 2, 2026 –––––– Aubrey Thompson, , , ,

Football season is off to a roaring start and whiskey brands are getting in on the fun, offering team-branded bottles and game-day festivities. Big names like Jameson and Jim Beam have official NFL partnerships, while Heaven Hill’s Evan Williams is leading the pack in college football with limited-edition bottles celebrating five universities. Regional whisky makers are also showing their team spirit, including Iowa’s Cedar Ridge, Colorado’s Laws Whiskey House, and Pro Football Hall of Famer Charles Woodson’s Woodson Whiskey, which has teamed up with his alma mater, the University of Michigan.

Giants fans might still want to pour this year's Eli Manning Bold Pick from Knob Creek, but there’s also a fresh lineup of football-themed whiskeys to explore. We've rounded up 14 options to toast your favorite team this season.

Jameson-Irish-Whiskey-300.pngJameson Irish Whiskey x NFL

ABV: 40%
Price: $25
Availability: Nationwide

This summer, Jameson Irish Whiskey was announced as the Official Spirits Sponsor of the NFL. While there isn’t an NFL-themed labeled expression, Jameson is focusing on local market gatherings, bar events, and branded spaces at major events like the Super Bowl. Fans can also get back on their Jameson pours by submitting their bar tab online, with Jameson on the receipt in participating states.

Jim-Beam-Dallas-Cowboys_300.pngJim Beam NFL Bourbon: Seattle Seahawks, Dallas Cowboys, and Kansas City Chiefs bourbon

ABV: 40%
Price:
$15-19
Availability:
Select local retailers

Jim Beam is bringing the team spirit to the 2026 NFL season with three limited-edition bottles celebrating its official partners: the Seattle Seahawks, a partner with Beam since 2021, and recent partners as of 2025, the Dallas Cowboys and Kansas City Chiefs. Each bottle features the brand’s signature white label Kentucky bourbon, aged 4 years and bottled at 40% ABV, in commemorative packaging bearing the respective team’s logos. The releases accompany Jim Beam’s new “Hit the Beam” campaign, which celebrates football’s infamous “doinks,” when a field goal kick narrowly misses the goalpost, hitting the beam.

Woodson-x-Michigan-5-Yo-Kentucky-straight-bourbon_300.pngWoodson Whiskey x Michigan Football Champions x 12 5 Year Old Kentucky bourbon

ABV: 45%
Price:
$79
Availability:
Select retailers

Launched this month by Pro Football Hall of Famer Charles Woodson’s whiskey brand, this limited-edition bourbon celebrates the University of Michigan's 12 national football championship titles from 1901 to 2023. Woodson himself is part and parcel of this legacy, bringing home a national championship for Michigan during his legendary 1997 season. This 5 year old bourbon has a high-rye mashbill (70% corn, 21% rye, 9% malted barley). Each bottle features a cork engraved with Michigan’s football helmet.

Since its launch in 2020, the brand has celebrated several milestones close to the founder's heart. In April, it released a commemorative 6 year old bourbon honoring Michigan’s 2026 national championship in basketball. As an extension of his stamp on the sport, the label also is the official partner of the Pro Football Hall of Fame, a partnership that kicked off last year with a cognac-stave finished bourbon.

Cedar-Ridge-x-Iowa-Distillery-300.pngCedar Ridge × Iowa Hawkeyes 1847 bourbon

ABV: 47%
Price:
$79
Availability:
Iowa retailers and online

Iowa craft distiller Cedar Ridge launched 1847 Bourbon (and 1847 Vodka) in tandem with the University of Iowa's collegiate athletic division, Iowa Athletics, in August. Named for the university’s founding year, the bourbon is Cedar Ridge’s signature mashbill of 74% Iowa-grown corn, 14% rye, and 12% malted barley. Each bottle sports the Hawkeyes’ iconic Tigerhawk logo and co-branded University of Iowa packaging. Cedar Ridge became the Iowa Athletics’ first official spirit sponsor in 2024, but this marks the first official expression release with the university.

Evan-Williams-Collegiate-Lineup-300.pngEvan Williams 2018 Vintage Single Barrel Collegiate Edition Collection

ABV: 43.3%
Price: $35
Availability: Exclusively in participating university markets, Evan Williams Bourbon Experience

In September, Evan Williams announced the return of its highly limited Single Barrel Collegiate Edition bottles (up from five to six in total), each from an individual barrel with respective logos for: The University of Alabama, The Ohio State University, University of Oklahoma, University of Oregon, University of South Carolina, Syracuse University. Distilled and barreled in 2018, each bottle features a custom wax dipped bottle top in one of the university’s primary colors. The collection is part of Evan Williams’ Bourbon Nation, which launched in 2024 with ESPN sportscaster Molly McGrath as its spokesperson to celebrate the traditions of college fandom.

Breckenridge.jpegBreckenridge 40th Anniversary “The Drive” Limited Edition bourbon blends collection

ABV: 43%
Price: $45
Availability: Limited

Now in its 6th year of partnering with Colorado’s Broncos, Breckenridge Distillery has unveiled a trio of limited edition bottles to mark the 40th anniversary of “The Drive:” a legendary 98-yard possession from the Broncos in the 1986 AFC Championship Game. The collectible bottles come in blue, white, and orange labels. Since launching in 2021, the label has opted for blends for most of the annual releases, with availability online and at Colorado retailers.

Gold-Bar-Whisky-x-49ers_300.pngGold Bar Whiskey Limited Collector’s Retro Edition Wine Cask Finished bourbon

ABV: 42.5%
Price: $70
Availability: online and California retailers

San Francisco’s Gold Bar Whiskey, located on Treasure Island in San Francisco Bay, is now in its seventh year as the official whiskey sponsor of its hometown team, the 49ers. Part of the Joe Montana Collection, this limited-edition four-grain bourbon is aged 4-plus years and finished in red wine casks for 5 to 6 months. The release celebrates four decades since the 49ers’ 1985 Super Bowl victory, one of four championships Montana helped bring home during his tenure with the team. Each bottle comes with one of five can koozies shaped like the team’s iconic 1980s gold satin jackets. Fans can also personalize their bottles with a custom engraving.

Bird-Gang-Philly-Eagles-x-BOTLD-300.pngPhiladelphia Eagles x BOTLD Bird Gang “The Vet” Straight bourbon

ABV: 43%
Price:
$38
Availability:
online, select Philadelphia retailers

While partnerships are the norm for most football-themed whiskies, this one stands out as a collaboration directly involving an NFL team-owned whiskey. In 2023, the Philadelphia Eagles launched Bird Gang Spirits with Philly-based producer BOTLD, debuting a trio of bourbon, tequila, and vodka. This year’s limited-edition bourbon commemorates the 55th anniversary of Veterans Stadium, the Eagles’ former home, with packaging nodding to the team’s iconic Kelly-green uniforms worn between 1935 and 1995. The whiskey is aged for at least 3 years.

The team has since expanded its lineup with a World Championship Collection celebrating the Eagles’ victory in Super Bowl LIX. Released in 2025, the collection features a single barrel straight rye, American single malt, and single barrel Kentucky straight bourbon, alongside an Irish whiskey distilled, blended, and aged in County Cork, Ireland.

Sagamore-Baltimore-Ravens-300.pngSagamore x Baltimore Ravens Darkness Falls 8 year old bottled in bond rye

ABV: 50%
Price: $59
Availability: Limited

Sagamore Whiskey has released the 4th edition of its limited-edition Ravens bottle series, this one paying homage to the football players’ new all-black matte helmets which feature black talon stripes and two-toned black logo. The bottle, which uses a 2018 vintage of a pair of high-rye and low-rye mashbills, is adorned with the same charcoal and black tones.

unnamed.pngTeeling x Notre Dame Small Batch Blended Irish whiskey (Green Jersey Edition)

ABV: 46%
Price:
$35
Availability:
Limited

Teeling has been Norte Dame’s official sponsor since 2023, releasing limited edition bottles annually. This year’s Green Jersey Edition features Teeling’s signature Small Batch whiskey initially aged in bourbon barrels before finishing in Central American rum casks for up to 12 months. It follows last year’s 91 point scoring release with the same cask finish. The bottle carries a green embossed Notre Dame logo and a gold cap inspired by the team’s football helmets. It’s currently available at the Notre Dame stadium, arenas, and select retailers.

Across the pond, Teeling has also extended its sponsorship of the Aer Lingus College Football Classic, the Dublin home for American College football, through 2028. It has unveiled Phoenix Twist, Teeling’s first ready-to-drink cocktail, made with the label’s Irish whiskey, ginger, and yuzu.

Wabash-Reserve-Boot-Hil_300.pngBoot Hill Distillery Wabash Reserve: 1863 Edition 6 Year Old bourbon

ABV: 45%
Price: $80
Availability: Online and select Kansas retailers

Dodge City, Kansas-based Boot Hill Distillery is celebrating its partnership with Kansas State University Athletics with the fourth edition of Wabash Reserve, the Wildcats’ officially licensed bourbon. Named for the university’s founding year, 1863, this three-grain bourbon is aged for over 6 years, making it one of the distillery’s oldest releases. Crafted by distillery owner, CEO, and K-State alumni Hayes Kelman and his family-owned label using grain grown on the distillery’s fifth-generation family farm, the limited-edition bourbon continues a partnership that kicked off in 2021, with the latest edition left to age nicely since the previous edition’s release in 2023.

Crown_Royal_Georgia_Bulldogs_Bottle_and_Box_750ml_300.pngCrown Royal Fine de Luxe Limited Edition University of Georgia Bulldogs 2026 Season Blended Canadian whiskey

ABV: 40%
Price: $25
Availability: Limited; Georgia retailers only

Crown Royal has been the Peach State’s beloved college team, the Georgia Bulldogs, since last 2025, when it rolled out a Fine De Luxe bottle packaged with red embroidered bags with the “G” logo. It continued the same packaging this year. The run is highly limited, with online stock sold out, and some stock still available from regional sellers.

Indiana-Whiskey-Co_-Domer-Nation-300.pngIndiana Whiskey Co. Domer Nation ’26 bourbon

ABV: 42%
Price: $60
Availability: Online and at the distillery

South Bend-based Indiana Whiskey Co. unveiled its 2026 Domer Nation Game Day bourbon. Founded by Notre Dame alumni, the distillery collaborated with the university’s design students on the limited-edition collector’s bottle celebrating the Fighting Irish. Bottled at a special 42% ABV, the bourbon is available online and at the distillery’s tasting room. The brand is also hosting tailgate events ahead of Notre Dame’s home games throughout the season.

Laws-Whiskey-House-Ralphies-Reserve_300.pngLaws Whiskey House × Colorado Buffaloes Ralphie’s Reserve bourbon

ABV: 45%
Price:
$45
Availability:
Online, Colorado retailers

As the official partner with Colorado University Athletics since 2024, Denver-based Laws Whiskey House crafted Ralphie’s Reserve, now in its third year. Though the partnership represents the entire athletic department, this bottle was launched specifically to be enjoyed at tailgates and watch parties for the football season. A portion of the proceeds from every bottle sold directly supports the Ralphie Live Mascot Program, helping fund the care of the university’s living buffalo mascots and American bison education. Laws also has a more limited release, Black & Gold, a 10-barrel batch including one re-barreled from the previous year’s blend. It’s $80 and available online and in Colorado retailers.

Elijah Craig × Kentucky Wildcats Single Barrel Kentucky Straight bourbon

Earlier this month, Heaven Hill announced two partnerships with the University of Kentucky: Evan Williams, as mentioned above, and Elijah Craig. Although the label has yet to release details, co-branded bottles are coming soon. Elijah Craig is slated to bring its name specifically to UK’s homebase facilities, along with a rebrand of what was formerly the Mezzanine Club to “Elijah Craig Club” at Kroger Field, the home of the Kentucky Wildcats. The inaugural release is slated to feature an Elijah Craig barrel personally selected by UK athletics director Jason “J” Batt to mark the launch of the partnership and his first football season at the University.